Microsoft Bing Launches to Fanfare

Microsoft launched Bing, in hopes that a cleaner, more intuitive interface will help it gain search share. I think the key is that the social media craze that is taking the world by storm is not going unnoticed be either Google or Microsoft. What Bing does best is acquire feedback/ratings from users on the restaurants and establishments they frequent. Now users can close the loop of objective and subjective feedback all directly from the SERPs page.

Not to be outdone, Google allows you to promote, remove and comment on search listings. The elegance and sophistication of collaborative filtering, based on user interaction -- love it. BTW, take the time to create a Google profile -- after all, your name is your brand and a virtually guaranteed P1 listing (Google is as Google does) is usually everyone's goal.

Yahoo better do something soon. Otherwise, they'll be joining the likes of Excite, Lycos, and Webcrawler...